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Vibe Credit Union: Where financial well-being begins with meeting fundamental human needs

In-Focus Advertorial | Published May 23, 2025

METRO DETROIT — Vibe Credit Union has more than 75,484 members and 14 branches located throughout southeastern Michigan. But for many, the Novi-based credit union is best known for the positive impact it has on its surrounding communities.

That involvement is best demonstrated by Vibe’s Community Impact Program. Employees are guided by the mission that financial well-being begins with meeting fundamental human needs. Vibe’s collective efforts in recent years have led to hands-on service and meaningful partnerships, as the organization worked to expand access to stable housing, nutritious food, and financial education.

Through ongoing volunteer events, Vibe amplified its efforts and make a tangible difference in the lives of those facing food and housing insecurity challenges. Among the local charitable organizations that Vibe supports in this sector are Habitat for Humanity of Oakland County, Metro Food Rescue, and Lighthouse of Oakland County.

For example, Vibe donates $10 to Metro Food Rescue, which rescued over two million pounds of food that would have been thrown away and delivered it to distribution sites throughout Southeast Michigan, whenever a member refers a friend or family that opens an account at Vibe. Every $10 donated rescues over 100 pounds of food, providing 90 meals to local people in need.

“We believe in the power of community and the Vibe team works tirelessly to provide support to our local non-profit partners to help elevate our community,” said Vibe Credit Union Foundation and Community Engagement Director Stephanie Leahy. “You can’t have financial stability if you are also worried about where your next meal will come from or whether you can stay in your (house).”

Vibe also provides local residents with the financial education they need to make smart decisions that benefit both them and their family. Such financial stability often relies on education from experts like the professionals at Vibe. Team members actively host a wide range of financial planning seminars for everyone from children to seniors at places like area elementary and middle schools, senior centers and more.

The credit union regularly holds financial educational classes at public libraries in Berkley, Ferndale and Royal Oak. Some of the most popular topics range from how to start saving as a child, to managing your credit score to understanding the basics of fraud protection. Vibe even provides guidance to those interested in learning how to avoid elder financial abuse, and how local law enforcement can best support such oversight.

New topics are established regularly based on community demand.

“We want to help people find a better path to financial stability,” Leahy said. Learn more about financial literacy workshops by emailing community.impact@vibecu.com.

Vibe also shows its collective support for the community through volunteerism. Employees donated more than 7,500 volunteer hours to their favorite charities in 2024, and that number is expected to rise this year. The credit union encourages employees to volunteer during regular work hours and provides some “service” days where they can take off from work. Weekend volunteer hours can be turned into weekday PTO days.

Beyond its community efforts, Vibe is celebrating the recent reopening of its Ferndale and Royal Oak branches, which includes more self-service and convenient technologies and features to help members bank the way they want to, when they want to. Vibe Credit Union provides a full range of financial services from savings and checking accounts to mortgages, car loans and financial planning support as well.

Learn more by calling 248-735-9500 or visiting vibecreditunion.com.