CARE’s ‘Ride 4 Recovery’ event extended

By: Nick Mordowanec | Fraser - Clinton Township Chronicle | Published August 10, 2020

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FRASER — CARE of Southeastern Michigan’s eighth annual “Ride 4 Recovery” has a twist this year due to COVID-19.

Normally a one-day affair, this year’s event will take place virtually between Aug. 16 and 30.

It always comes a month before National Recovery Month, in September, and promotes the societal benefits of prevention, treatment and recovery for mental and substance use disorders. It also celebrates people in recovery and praises the contributions of treatment and service providers, while promoting the general message of recovery.

It is the organization’s biggest annual fundraiser — “the signature event,” as described by CARE CEO Susan Styf. On average, this event brings in about $61,000 between participation, sponsorships and donations. She said each year the benchmark goal is a 5% to 10% fundraising increase.

As of July 29, approximately $24,000 had been raised.

“It’s the same purpose, it’s the same message,” Styf said. “The difference is, obviously with the inability to come together, everybody will be doing the ride that they want to do, and we’re hoping people will send us their photos and videos so we can promote it through our social media.”

Individuals or teams can sign up for 1-, 5-, 10-, 26- or 40-mile ride rides. CARE is asking participants to spread awareness by sharing photos from their excursions on Facebook, Twitter, Instagram and YouTube with the hashtag #ride4recovery.

Styf said funds raised will go toward the recently opened Recovery United Community Center, where individuals are connected to address and treat their substance abuse disorders.

That center officially opened its doors March 16, right as the pandemic took hold locally. It offers programs that include career planning, job training and support, resume workshops, monthly art groups, grief and trauma support, health and wellness activities like yoga, legal workshops, computer basics workshops and support groups.

Funds will go toward outreach in the community, in conjunction with MedStar and the Macomb County Sheriff’s Office in relation to those who have experienced medical emergencies related to overdoses.

Other areas positively affected include anti-stigma work and recovery messaging, and general peer recovery coaching conducted regardless of an individual’s insurance plan or lack thereof.

This years’ registration fee is $20, down from the regular rate of $50. People can sign up alone or as part of a team, whichever they prefer. People can donate without riding.

The 2020 main sponsors are Ascension, First State Bank, Henry Ford Macomb Hospitals and PNC Bank.

To register or find more information, visit www.careofsem.com/ride-4-recovery.

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