am Lavers, deputy county executive for Macomb County, left, stands with Macomb ACT logo contest winner Ciarra Ratliff and Bob Feldmaier, interim dean for engineering and advanced technology at Macomb Community College, during a recent logo unveiling ceremony.

am Lavers, deputy county executive for Macomb County, left, stands with Macomb ACT logo contest winner Ciarra Ratliff and Bob Feldmaier, interim dean for engineering and advanced technology at Macomb Community College, during a recent logo unveiling ceremony.

Photo provided by Macomb Community College


Local artist’s design chosen to identify Macomb ACT

By: Julie Snyder | C&G Newspapers | Published April 12, 2019

 Harrison Township resident Ciarra Ratliff’s logo design is the permanent face of Macomb ACT.

Harrison Township resident Ciarra Ratliff’s logo design is the permanent face of Macomb ACT.

Image provided by Macomb Community College

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MACOMB COUNTY — A Harrison Township artist’s design has been chosen as the identifying logo of Macomb ACT.

Ciarra Ratliff’s creation, which depicts four hands of differing skin tones holding Macomb County, was chosen from a field of nearly 50 entrants. It was designed to be used in a variety of mediums.

Macomb ACT, or Macomb Active Cultural Togetherness, is a new initiative of OneMacomb.

“I used the mission of Macomb ACT for inspiration,” said Ratliff, 23, a design and layout student at Macomb Community College. “Because Macomb ACT is about diversity and inclusion, I tried to convey acceptance through the four hands holding up Macomb. The different colors are to show the variety of ethnicities that are being welcomed by Macomb.”

The students who took part in the logo initiative had approximately three weeks to work on their designs, and they got a taste of what it will be like to work in their chosen field.

“The graphics world is highly competitive,” said Kristine Mellebrand, a professor of media and communication arts at Macomb Community College, in a press release. “Contests like this show our students what it will be like once they have graduated and are working with an actual client and not on a school project. We want to make sure our students are prepared before they walk out our doors.”

Ratliff plans to graduate in May. While pursuing a bachelor’s degree at Rochester College, she hopes to participate in an internship to help narrow down her career aspirations.

Macomb ACT is comprised of 47 community partners and was formed after OneMacomb was awarded a Gateways for Growth Challenge Grant to develop a multi-sector plan for welcoming and integrating immigrants and multi-cultures into local communities. The organization’s mission is to “promote healthy dialogue and serve as a forum for discussion on all matters relating to the enhancement of diversity and inclusion in Macomb County.”

OneMacomb was formed in 2012 by Macomb County Executive Mark Hackel, along with MCC, as an effort to promote multiculturalism and inclusion through arts and community affairs in light of increasing diversity throughout the region. Its goal is to also strengthen Macomb County’s economy “by building connections throughout the county, region and world.”

The designers of the top three winning logos were each awarded a scholarship from OneMacomb and a matching scholarship from the Foren Family Foundation Engineering and Advanced Technology Fund from the Macomb Community College Foundation. Ratliff received a scholarship of $600.

Crystal Nota, 23, of Eastpointe, finished in second place and received a $400 scholarship. Abby Pace, 22, of Clinton Township, took third and received a $200 scholarship.

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