Macomb Community Action is inviting people to take a stroll around Macomb Mall to support the 29th annual Walk for Warmth. The event raises money to assist those in need of heating assistance during the winter.

Macomb Community Action is inviting people to take a stroll around Macomb Mall to support the 29th annual Walk for Warmth. The event raises money to assist those in need of heating assistance during the winter.

Photo provided by Roneeka Pleasant-Brown


Macomb Community Action prepares for 29th annual Walk for Warmth

By: Brendan Losinski | Roseville - Eastpointe Eastsider | Published February 1, 2019

 The support of both individuals and businesses has provided more than $750,000 for those in need of heating assistance through Macomb Community Action’s Walk for Warmth fundraiser.

The support of both individuals and businesses has provided more than $750,000 for those in need of heating assistance through Macomb Community Action’s Walk for Warmth fundraiser.

Photo provided by Roneeka Pleasant-Brown

ROSEVILLE — After confronting subfreezing temperatures, many Michigan residents may be looking for ways to help those less fortunate survive the cold. Macomb Community Action is giving people an opportunity to do just that with its 29th annual Walk for Warmth.

The event will take place on Saturday, March 2, at Macomb Mall in Roseville.

“It is an indoor walk where participants walk the outline of the Macomb Mall,” explained Roneeka Pleasant-Brown, the public information manager for the Department of Health and Community Services for Macomb County. “It lasts about an hour to an hour and a half. They’re not timed, so people can go as fast or slow as they want. It is a 5K walk. … Every participant gets a participation medal.”

Traditionally, the walk also included an outdoor 1-mile or 5K run. That part was canceled this year to focus on the indoor 5K walk.

“This is our third year at Macomb mall,” said Pleasant-Brown. “There is usually an indoor walk and an outdoor run, but this year we elected to just do the indoor (walk). Participation was a factor. Most people have turned out for the walk, so we decided to dedicate all of our resources to the walk. There are a lot of 5K races throughout the county, so we thought people enjoyed being able to slow it down with us.”

Check-in for the walk will begin at 8 a.m. inside the mall at the Dick’s Sporting Goods entrance. The walk will begin at 9 a.m. To register for the event or to make a donation, people can visit the Macomb Community Action website at mca.macombgov.org/mca-W4W. The registration fee is $25 per participant. More information is available at (586) 469-6232.

Macomb Community Action is part of the county government as a division within the Department of Health and Community Services. The funds raised from the event will help fund programs specifically designed to help people stay warm during the winter.

“It all goes toward keeping Macomb County residents warm,” Pleasant-Brown said. “The money is used to assist with utility bills, home weatherization and repairs for things like propane tanks or furnaces. This help is provided through various programs, and that is what the money specifically funds.”

Since it began 29 years ago, the Walk for Warmth has raised more than $750,000 to help ensure that local families can stay warm in their homes throughout the winter. The organizers said this is an important cause, particularly during such a harsh winter.

“It is always a heartwarming experience to help warm the homes of those in need, and there are thousands of Macomb residents who need such support each winter,” said Ernest Cawvey, director of Macomb Community Action. “Without our community partners, such as Macomb Mall, our financial and in-kind sponsors, and compassionate community members, this event would not be what it is today.”

Pleasant-Brown credits the people of Macomb County for the success the event has seen in the past and hopes that support continues.

“I think Macomb County likes to take care of Macomb County, and this is a way to do that. This is the 29th year. It has gotten bigger and bigger over the years, and people have seen the results in the community. We have great community sponsors as well.”

She and the rest of the organizers are welcoming any Macomb County resident to join them.

“Registration is still open and they can register up until the day of the event. All age groups are welcome and it is a family-friendly event,” remarked Pleasant-Brown. “We are hoping for a big turnout.”